This post was originally published on the Digital Initiative’s classroom blogging platform. “We are deeply sorry for the unintended offensive and hurtful tweets from Tay, which do not represent who we are or what we stand for, nor how we designed Tay.” [1] Approximately 16 hours after launching its conversational chatterbot Tay in 2016, Microsoft […]
This post was originally published on the Digital Initiative’s classroom blogging platform. GoPro’s attempts to capitalize on User Generated Content has led them through a journey of value creation, to value capture, and then back to value creation again, as it struggles to grow beyond its camera product line. In November 2016, GoPro cut 15 […]
This post was originally published on the Digital Initiative’s classroom blogging platform. How does crowdsourcing help create your favorite ice-cream flavor? Ice-cream fans: love the classic Cherry Garcia flavor of Ben & Jerry’s? Do you know it was developed out of a crowdsourcing campaign of the U.S. ice-cream maker? Ben & Jerry’s is probably best […]
This post was originally published on the Digital Initiative’s classroom blogging platform. Google Maps has evolved into a platform boasting powerful direct and indirect network effects. In October 2004, Google acquired Sydney-based Where 2 Technologies to create web application Google Maps [1]. At the time, it may have seemed that Google Maps was purely a […]
This post was originally published on the Digital Initiative’s classroom blogging platform. Can big data revolutionize even the fine arts? Today, the number of people in the U.S. who buy art as a percentage of people who can afford art is 3%. Carter Cleveland’s vision is to increase that number by an order of magnitude. […]
This post was originally published on the Digital Initiative’s classroom blogging platform. Leveraging the real-time data from crowds to make the best of the day and night Using the power of crowds to find the crowds Whether you have lived in a city for many years, or are visiting a city on vacation for the […]
Introducing the Harvard MS/MBA joint-degree program. We couldn’t be more excited! ??? You may have noticed a few weeks ago when we mentioned that HBS has officially announced the launch of an amazing new joint-degree program with the Harvard John A. Paulson School of Engineering and Applied Science (SEAS). Today we’d like to spend some time […]
This post was originally published on the Digital Initiative’s classroom blogging platform. See how a 179-year-old company has created the go-to platform for the agricultural industry, allowing John Deere to compete against both other farm equipment manufacturers as well as new Ag Tech entrants. John Deere is the number one farm equipment manufacturer in the […]
In spring 2015, Matt Tucker, the Digital Initiative platform manager, interviewed Laura Day, a research fellow in Professor Clay Christensen’s Forum for Growth and Innovation at HBS from June 2014 to October 2015. Tucker: What was your motivation in going to CES?
Rethink everything, or risk repeating the mistake of the transition from radio to TV “How many of you remember any mobile ad that you’ve seen in the last month?” When Harvard Business School Professor Sunil Gupta asked this question at the Digital Initiative Summit in March 2015, not one hand went up. “We’ve basically taken the […]