The Digital Data Design Institute at Harvard is now the Harvard Business School AI Institute.

HBS and HBS AI Affiliate Research

The People, Processes, and Politics of AI ROI

Executives rarely doubt AI’s potential anymore, but many are quietly unsure of their organization’s ability to make it pay off. If you’ve poured time and money into AI pilots and yet the bottom line barely moves, you’re not alone. In the new HBR article “Overcoming the Organizational Barriers to AI Adoption,” Jin Li, Feng Zhu—head […]

Cyber Cube Explosion: A striking visual of a digital cube undergoing a dramatic transformation, with shards of energy bursting outwards, symbolizing innovation and data disruption

Persuasion Bombing: Why Validating AI Gets Harder the More You Question It

Imagine you’ve asked ChatGPT to analyze financial data for a critical business decision. Something about its calculations seems off, so you push back, but instead of acknowledging limitations, the AI doubles down by presenting elaborate justifications with data points and reassuring language. At this point, has the AI won you over? This isn’t a hypothetical […]

business hand holding technology

It Feels Like AI Understands, But Do We Care? New Research on Empathy

Picture this: you receive a well-crafted, deeply understanding message about a personal struggle you’ve shared. It acknowledges your emotions, offers thoughtful support, and demonstrates genuine care. Now imagine learning that response came from an AI chatbot, not another human. Would that change how you felt about the interaction? As AI technology grows more sophisticated, LLMs […]

One More Thing… How AI Companions Keep You Online

You don’t just slam a laptop shut on a friend. You say goodbye. That small social ritual turns out to be a powerful behavioral cue for AI companions, and an opportunity to keep you engaged longer. The new working paper “Emotional Manipulation by AI Companions,” co-authored by Julian De Freitas, Assistant Professor of Business Administration […]

Businessman using AI chatbot support on laptop for online customer service

The AI Penalty: What We Really Prize in Empathy

Have you ever received a response from ChatGPT that seems to get you almost too well? A recent preprint review of research, “AI-Generated Empathy: Opportunities, limits, and future directions,” written by a team including Amit Goldenberg, faculty principal investigator in the Digital Emotions Lab at the Harvard Business School AI Institute, suggests that short interactions […]

Smarter Memories, Stronger Agents: How Selective Recall Boosts LLM Performance

One of AI agents’ most powerful tools is memory: the ability to learn from the past, adapt to new situations, and improve over time. But as organizations and professionals increasingly deploy AI agents for complex and long-term tasks, an important question emerges: how can we ensure that these systems learn from experience without getting trapped […]

Getting Ahead of the Curve: Insights from 3 Years of the Digital Data Design (D^3) Institute at Harvard

Getting Ahead of the Curve: Insights from 3 Years of the HBS AI Institute

In the ever-evolving AI landscape, are you truly ready to integrate new technologies effectively, taking advantage of the radical opportunities they present for productivity increases and better operating models? Karim R. Lakhani, Dorothy and Michael Hintze Professor of Business Administration at Harvard Business School and faculty chair and co-founder of the Harvard Business School AI […]

one large red paper airplane flying in the opposite direction of many other small white paper airplanes

Mastering Change Resilience: The Key to AI-Driven Success

The disconnect between AI’s transformative potential and the actual scale of implementation represents one of today’s most significant organizational challenges. In their new article for the Harvard Business Review, “A Guide to Building Change Resilience in the Age of AI,” Karim Lakhani, Dorothy and Michael Hintze Professor of Business Administration at Harvard Business School and […]

Using AI to Serve Patients Better and Reduce Burnout Among Healthcare Providers

Beyond Band-Aids: Using AI to Address Burnout in Healthcare

On May 13, 2025, the HBS AI Institute (previously Digital Data Design Institute at Harvard (D^3)) held a university-wide Generative AI Symposium in partnership with the Office of the Vice Provost for Research, the Office of the Vice Provost for Advances in Learning, the Faculty of Arts and Sciences, the Harvard John A. Paulson School […]

AI-Driven Optimization: Transforming Refugee Resettlement

On May 13, 2025, the HBS AI Institute (previously the Digital Data Design Institute at Harvard (D^3)) held a university-wide Generative AI Symposium in partnership with the Office of the Vice Provost for Research, the Office of the Vice Provost for Advances in Learning, the Faculty of Arts and Sciences, the Harvard John A. Paulson […]

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