REI sells outdoor equipment in a manner that creates consumer trust. With a business and operating model that align like peanut butter and jelly, they are a successful company with a bright future.
TOM Winners
BRING BACK THE TWINKIES! Saving an iconic American brand from bankruptcy
“What they’ve done at Hostess should be a Harvard Business School case study on how to turn around a business” – Perella Weinberg Partners
Boston’s Office of New Urban Mechanics: Innovation for the Public Good
The Boston Mayor’s Office of New Urban Mechanics uses a private sector innovation model to promote more effective government. It is trailblazing the way for how cities are run, one app at a time.
Starbucks: It’s not just about the coffee.
Starbucks’ continued success is not just about the coffee, but about the close alignment between its business and operating models.
How Zara uses supply chain to execute business model
Does HBS have case about Zara? If yes, I can bet it is about supply chain that in alignment with business model makes Zara the undisputed leader in fashion retail industry with over $14.8 billion in annual sales and over $9.4 billion in brand value.
Wayfair – Growing with little inventory
How Wayfair quietly became a $1 billion plus online retailer
Tailoritaly – customized made-in-Italy is now for everyone
Tailoritaly, a recently founded online fashion platform, relies on an existing network of manufacturers and on a JIT production process to offer high-quality, customized made-in-Italy products
Patagonia – Turning Social Responsibility into Company Business.
Patagonia's Sustainability: How their efforts attract their core consumer, and make for a socially responsible business.
Spirit Airlines and the Success of the Ultra-Low Cost Carrier
How is one the most hated airlines also one of the most successful? By having a tightly aligned business and operating model.
Jardines del Tiempo: Death as a Business
A deep understanding of its customers' behaviors allowed this Company to integrate its two seemingly independent businesses