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Kodak

Fujifilm: Outlasting the “Kodak Moment”

Posted on November 17, 2016 by A.J. Steinlage

How two camera film companies saw the dawn of the digital age, but only one survived.

Eastman Kodak: From Market Leader to Bankruptcy

Posted on December 7, 2015 by AFZ

How did Eastman Kodak plummet from being the fourth most valuable brand in the U.S. with $15 billion of revenue in 1996 to bankruptcy by 2012?

Technology and Operations Management

MBA Student Perspectives

Kodak

Fujifilm: Outlasting the “Kodak Moment”

Eastman Kodak: From Market Leader to Bankruptcy