In May 2018, the computer-aided design (CAD) software maker Autodesk announced the alliance with General Motors (GM) to explore the use of generative design and additive manufacturing (AM) in developing future vehicles [1]. Dubbed Project Dreamcatcher, Autodesk’s generative design algorithm […]
Generative Design
GM and Machine Learning Augmented Design
AI-driven product development may help GM find an edge in an industry that has increasingly trended towards conformity in the face of uncertainty. Can GM use machine learning to transform from a company hedging its risk by dabbling in everything new – to a company that thrives on compressed, cost effective design cycles with measurable results?