This essay will begin by focusing on how and why PayPal is leveraging machine learning in fraud detection today. It will then consider additional potential applications of machine learning across the customer journey, and how these applications may serve to reduce costs and increase customer engagement.
fraud detection
Paypal vs. Fraud – Have no fear, machine learning is here !
As globalization and online shopping increase the risk of fraud, consumers are looking to protect their data. Some companies, like PayPal, promise end-users to keep their information safe. But how can they deliver on this promise? Machine learning is certainly playing an increasing role.