AT&T can control the supply chain by owning programming (Time Warner) and distribution (DirecTV) but should not sacrifice one for the other to gain DOJ approval.
direct to consumer
Does the brand with no name have the best supply chain game?
The consumer packaged goods (CPG) industry is concerned about digitalization, or at least it should be. Enter Brandless, a direct-to-consumer (DTC) e-commerce start-up that has leapfrogged the traditional supply chain approach of CPGs and believes it has a strategy to succeed in the digital world via speed and increased efficiency.
I Thought we were Teammates!
With famous brands like Nike and Adidas selling apparel directly to consumers, sporting goods retailers fight to stay relevant.
“Just Do It” – Nike’s Direct-To-Consumer Efforts, Easier Said Than Done?
Nike has made recent efforts on direct-to-consumer and supply chain transformation, but is still experiencing stalling sales. Are the recent initiatives enough?
Disney’s late move to derail Netflix in direct-to-consumer race
Following Netflix's success, over-the-top platforms are mushrooming, winning the battle for viewers attention with traditional media networks. Disney, unparalleled king of content, is finally adjusting its strategy to compete for audiences switching to digital space.
Everlane: Minimalist wholesale strategy and minimalist design
How the powerful combination of e-commerce and digital advertising let direct-to-consumer brands thrive.
Casper: Going to the Mattresses
Casper cuts through the confusion and hassle of the traditional mattress buying process with a high-quality product, hassle-free online purchasing and an appealing brand (as exhibited by its luxurious showroom experience)
Bonobos: Making Fit Happen
Between 2010 and 2015, men’s clothing was the fastest growing e-commerce category, outpacing electronics, groceries, cosmetics, and health products [1]. Founded in 2007 to eliminate “khaki diaper butt”, Bonobos [2] has been at the forefront of the shift to the […]
Blank Label: designed in the USA experience at made in China prices
From its origins as an online custom shirt maker, Blank Label’s has evolved into one of the fastest growing bespoke menswear stores in the US. Blank Label’s operating model has been a key to this success and has directly enabled it to deliver on its core customer promise: providing high quality menswear and exceptional customer service at accessible prices.
Harry’s: Shaving Men in an Age of Razor Robbery
How an upstart shaving company is upending the way men shave while uplifting design.