L’Oréal’s acquisition of ModiFace, the leading provider of augmented reality solutions powered by machine learning, could revolutionize the way consumers experience beauty and make purchasing decisions – will competitors follow?
Augmented Reality
SEPHORA: Developments in Machine Learning and Augmented Reality towards customer personalization.
Sephora as the leader in technological innovation within the retail industry has made significant advances in using data science to advance product personalization and customization. This essay surveys recent developments and poses questions to the challenges in inventory management and production technology the personalization trend entails.
Shiseido: How a 150-year-old responds to digital transformation
With online DTC newcomers already taking up a considerable market share, traditional beauty giants try to stay ahead. Shiseido invests in data and digital research and machine learning for product development, acquisitions of AI startups and launched their own Venture Fund – but is it enough?
How L’Oréal is using AI and Machine Learning to disrupt the beauty industry
Personalization is the future of the beauty industry
Who Defines Beauty: Humans or Meitu?
If you have the largest database of human portraits on the planet and each one is manually beautified, can you use machine learning to generalize beauty for the human race?
AUGMENTED REALITY: A GAME-CHANGER FOR THE LOGISTICS OF TOMORROW
Warehousing operations is big business. It is a $141B business in the US alone and accounts for 10% of all logistics costs [1]. Estimates suggest picking items from shelves represents 65% of those costs, or $92B (Figure 1) [2]. The process is […]
Combating Digital Darwinism: Four Eyes on Augmented Reality
This is a time of digital Darwinism — an era where technology and society are evolving faster than businesses can naturally adapt. Can DHL a leading global logistics company rise up to the challenge to remain competitive?
How can VR & AR technologies affect IKEA’s supply chain?
IKEA launched its VR app in 2016 and AR app in 2017. Why does the home goods and furniture company develop VR and AR apps? How can these technologies affect IKEA's supply chain in the future?
Surf or Sink: Royal Caribbean’s Digital Challenge
Royal Caribbean will have to reinvent itself in order to compete in the art of cruise ship supply chain and tourism operations.
BMW using augmented reality to sell customized cars
BMW is piloting the use of augmented reality to enable people to see and experience 3D models of their cars.