The HBS Digital Initiative reshapes digital to create a world where technology advances and serves humanity. The DI manages this forum to highlight perspectives from the HBS student community.

Want to learn more about technology and organizations? digital.hbs.edu

promotion

Sort by

Filter By

Hudson’s Bay: Big Data for the Perfect Fit

Posted on November 21, 2015 by HBStudent2016

This Canadian retailer has used data analytics to not only help customers find the perfect outfit, but also find an edge in the competitive retail landscape.

IBM Marketing Gets Tennis Moneyball Rolling

Posted on November 15, 2015 by vlad.hanzlik

IBM is pioneering advanced data analytics in tennis to show off its innovation and analytics prowess.

Digital Innovation and Transformation

MBA Student Perspectives

promotion

Hudson’s Bay: Big Data for the Perfect Fit

IBM Marketing Gets Tennis Moneyball Rolling