A darling of the NY Tech scene, Peloton recently ascended to unicorn status, attracting the attention of well-capitalized competitors. What should Peloton do to defend its platform strategy and growth trajectory?
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Shopify – Superior Product to Global Platform
Shopify burst on the scene in 2004 as a straightforward way for merchants to set up an online store at a hosted domain. The Canadian firm initially gained traction through its product superiority and affordability. Merchants and customers loved the […]
Grubhub: Delivering a Valuable Platform
Grubhub is attempting to increase network effects and increase barriers to multi-homing for customers on both sides of their platform
The Black List: The Online Script Marketplace
Revolutionalizing the film development process through an online platform where filmmakers and writers meet
Trust eats network effects at Airbed & Breakfast
Airbnb builds trust to maximize networks effects and minimize disintermediation
Alcohol Delivery? Yes, Please.
What's so special about this Boston-based alcohol delivery company?
GitHub: The first mover advantage
GitHub has created a platform for software development based on a freemium model.
Apple’s App Store Strategy: Quality over Quantity
Apple’s high quality app marketplace effectively creates and captures value for themselves, developers, and users alike.
The Etsy Way
Etsy is the two-sided platform for arts, crafts, and unique products. But how big can this company grow by only servicing a market more fragmented than SMBs?
Roku: The little player dominating Apple and Amazon
Can you think of a market in which Apple and Amazon compete but aren’t the market leaders? There’s actually one industry where that’s the case. It turns out that when it comes to TV streaming platforms, it’s Roku that’s the […]