Starbucks’ use of data from geographic information systems (GIS) allows the coffee chain to optimize store location, perhaps explaining why it’s feasible to have four Starbucks stores within a 1-mile radius in Harvard Square!
Retail
Hudson’s Bay: Big Data for the Perfect Fit
This Canadian retailer has used data analytics to not only help customers find the perfect outfit, but also find an edge in the competitive retail landscape.
CVS Health’s ExtraCare Program: Four Feet of Data Analytics
Did you ever wonder why your CVS receipt is four feet long? The answer: a depth of customer data analytics that drives value creation for the CVS customer and value capture for CVS Health
“THE HUNT” BRIDGES GAP BETWEEN FASHION INSPIRATION AND FINAL PURCHASE
Ever have outfit envy while scrolling through Pinterest, Instagram, and Tumblr? The Hunt helps users track down items by empowering a community’s collective knowledge.
ShopShareCrop: How to support a closed food loop economy
ShopShareCrop presents a crowdsourcing solutions for grabbing those last-minute grocery items – without the excess fees of Instacart.
The Hunt: Crowdsourcing Solutions for Fashion Missed-Connections
I first saw you crossing the street on 20th and Park by Gramercy Tavern. You were cropped and long sleeved with black and white stripes — possibly cashmere.
Funding Rush Hour 4: Crowdfunding Non-Blockbuster Movie Sequels
Crowdfunding non-blockbuster movie sequels would reduce the cost and risk to studios and capture the willingness to pay of fans eager to see the sequel to a movie they already loved.
Deliv still short of viable business model.
Deliv addressed many of the challenges of crowdshipping but will likely struggle proving its business model in the face of the tough economics of same-day delivery.
Rent the Runway – Value creation through fractional ownership
Exploration of whether RTR can continue to capture value amidst new competition.
Craigslist: The dawn of the pioneer in network effects?
Craigslist has been offering a low quality service for twenty years, though it has huge network effects. It is now losing its dominance to smaller niche players. It was about time.