In 2017, the Dutch online newspaper “De Correspondent” reached a new milestone: 50,000 paying members1. Even though only 4 years old, the new venture is already rivaling the biggest newspapers in digital users5. Their secret? Building and sustaining an active, constructive and curious member base.
Media
DeNA Case: Failure of HBS Alumna
Risk of crowd sourced information
Netflix’s uncertain future
Netflix and the content trap
YouTube: A Platform Democratizing Video
YouTube has revolutionized the way we create, consume and share content. This platform has broken the barriers of entry into the media world and allowed us all to express ourselves like never before.
YouTube: How to Continue Digital Dominance?
YouTube is the current king of digital video. However, as we’ve learned in DIG and in BSSE, no single strategy is successful forever and disruptors often get disrupted themselves as industry landscapes change. How can YouTube remain dominant as giant platforms with valuable user data like Facebook and Amazon enter the video space?
Is Journalism Dead?
"The most shareable breaking news, original reporting, entertainment, and video" or making journalism stupider and stupider?
New York Times Digital: Progress Through Trial and Error
After introducing a “pay wall” to readers in 2011, The New York Times has launched several digital initiatives to grow online readership, and the results are mixed.
The Times’ digital path forward
The New York Times' successful digital strategy
Netflix: Winning in 21st Century Media
How Netflix is winning in the unpredictable and fast changing landscape of 21st century media.
How AwesomenessTV Became Awesome
To start off, you may be wondering: what exactly is AwesomenessTV and why haven’t I heard of it? For starters, AwesomenessTV began in 2012 as a multichannel network on YouTube specifically targeting the teenager and pre-teen demographic (so, not us!). […]