“I stream, you stream, we all stream some Trap Queen.”
Next Big Sound brings analytics to artists and brands using streaming music and social media data.
Data
dunnhumby: how Tesco destroyed £1.3bn of value in 9 months
For years, dunnhumby has been the secret link between retailers, manufacturers and customers. Their model of translating customer data into actionable insight has delivered significant value to all parts of the chain. So why, then, was Tesco unable to sell the big data pioneer this year?
RAW IS EVERYTHING: Using Data To Start My Own Skincare Company
How I have used customer data to start my own skincare company and figure out what women really want.
KnowRe’s data-driven adaptive learning tools for teachers and kids
KnowRe uses bite-sized behavioral data to help kids learn math and help teachers step up their game
SmartMat – quantifying the unquantifiable
SmartMat allows the analytically-minded yogi to quantify yoga poses in the hopes of deepening his or her practice over time.
CVS Health’s ExtraCare Program: Four Feet of Data Analytics
Did you ever wonder why your CVS receipt is four feet long? The answer: a depth of customer data analytics that drives value creation for the CVS customer and value capture for CVS Health
Airbnb Leverages Machine Learning to Maximize Host and Company Revenue
Airbnb, with its Price Tips pricing tool, is helping hosts better price their units to maximize rentals.
Using Data to Monetize Mother Nature
Weather influences 1/3 of the world’s GDP on a daily basis. With such value at stake, The Weather Company is using big data to help companies worldwide optimize marketing, supply chain, and core business operations to capture the value that weather leaves up for grabs.
IBM Marketing Gets Tennis Moneyball Rolling
IBM is pioneering advanced data analytics in tennis to show off its innovation and analytics prowess.
Oscar: Flirting with behavioral risk based pricing strategies
Introducing data collection through emerging technologies to innovate in the heavily regulated space of insurance companies