COVID-19 has disproportionately affected traditional media conglomerates relative to their streaming-only competitors. NBCUniversal is one such facing production freezes, theme park closures, and declining ad revenues. Despite setbacks, the company is innovating today to build digital capabilities and services that will help it succeed after the crisis.
OTT
NBCUniversal: A Path to Going D2C
NBCUniversal needs to make an investment in itself, not other digital entities, to go direct-to-consumer, positioning it to better capture changing viewership habits and make smarter content bets.
Netflix: Winning in 21st Century Media
How Netflix is winning in the unpredictable and fast changing landscape of 21st century media.
Comcast: A Winner in the Media Long Game
Lots of buzz on Google, Netflix and other OTT players as innovators in the media space, but traditional cable players like Comcast are paving the way.